Photo

Why focus on innovative offsets for your CN portfolio?

Tailored Offset
Design: Reebok

 

 

Like many global companies, Reebok recognizes that managing in a global economy raise unique challenges for its supply chain management – particularly when central locations include Pakistan in a post-9/11 world. Working with CNBN, Reebok identified ground-breaking ways to both create the first carbon offset projects ever developed in Pakistan, partnering with the Aga Khan Development Network, to both reduce GHG emissions via community-based fuel efficient technologies installed in the remote NW frontier region – while at the same time delivering ground-breaking human rights benefits to local women, an investment central to Reebok’s leadership and brand equity